Task 10 Distribution

Blog your distribution notes and do some extra research - Why is distribution key? The following will explain why.

• Intro what is film distribution?
• What is the distributor's role?
• What's a distribution plan?
• What's a P + A budget?
• What is the average distribution cost for a big six film?
• What does the distribution budget include?
• What is a simultaneous release?
• What are some main distribution companies?
• What do you think is the link between audiences and distribution?
• Define target market audience? What's audience positioning? 
• Why is the release date crucial?
• What is self distribution?
• go to www.launchingfilms.com and have a look at the different ways a film can be released (saturated etc) and give a couple of examples to ensure you understand what it means. This links to exhibition.

Task 8 Technology

Looking at your case studies and others' think about each stage of the film chain in terms of technology and discuss pros, cons and the future. Think about the following exam question.

•  'What significance does the continuing development of digital media technology have for media institutions and audiences?' 

Write all technologies you can come up with that are used in the various stages of film production. Print a copy for next week's lesson on the 30th March.

• Production
• Distribution
• Exhibition
• Exchange

Task 7 - Audience and cinema going statistics

Task 7 - Summarise your findings in a paragraph and title the post Audience cinema going habits

One area you need to be familiar with for your exam is finding out what audience cinema going habits there are out there (hence the survey) and the documents below. You should now be ready to answer the following questions.

• What days to audiences go to the cinema?
• What are the most popular genres? 
• What was the top film in each of these genres?
• How do audiences hear about films?
• Do audiences prefer US, UK or other nationality films?
• Do audiences like 3D films?
• What other ways to audiences watch film aside from the cinema?
• Who do audiences go to the cinema with?
• When and where are most audiences likely to go to the cinema?

http://www.launchingfilms.com/research-databank/uk-cinema-admissions

http://www.bfi.org.uk/sites/bfi.org.uk/files/downloads/bfi-statistical-yearbook-2016.pdf

Task 1 - Top films of 2016

Summarise your findings in a couple of paragraphs on your blog.

1. Look up top grossing films of 2016 - Write down top five and their producers/exhibitors and when they came out.

• What are the big six film companies?
• Think of the dates and school holidays
• Which films are on general release?
• What genre of films are there? blockbuster, indie, foreign?
• How many are sequels?
• How many are blockbusters aimed at a younger audience?
• How many were produced by the Big Six?
• How many different formats are there? Name them.
• What kinds of films seem to be missing?
• How many of the film distributors seem to be producers as well?
• Who do you think are the target audiences for these?

2. Have a look at release schedule in the UK for December 2016, January 2017 and Feb as we approach awards season and have a big blockbuster lead up in the fall. What are your findings?

www.launchingfilms.com/releaseschedule

Task 9 Terminology

 (10 Marks out of 50 are awarded for use of terminology) 

Film Industry Terminology Quiz – a definition and an example from the movie industry please

1.       Mainstream film/ Mainstream cinema

2.       Independent film/ Independent cinema

3.       Production

4.       Distribution

5.       Marketing

6.       Exchange

7.       Multinational Conglomerate

8.       Monopoly

9.       Oligopoly

10.    Name the Big Six (bonus question % of box office takings?)

11.    Horizontal Integration

(also known as cross media ownership)

12.    Vertical Integration

13.    Synergy

14.    Merchandising

15.    Ultra Violet

16.    Above the Line

17.    Below the Line

18.    Technological Convergence/Cross media convergence

19.    Consumption

20.    Exhibition

21.    Piracy

22.    Hollywood Franchise 4S Model – synergy, spectacle, sequelisation, story

23.    Tie-In

Tasks

Task 1 Surveymonkey findings Due w/c 25th Jan

set up blog, read through the prezi - surveymonkey - links to home and twitter feeder @baddowmedia

task 2 on prezi intro to the film industry

Task 2 click on audience link on right Due 22nd Jan

• Audience and Exhibition

Task 3

Blockbuster presentations - Jurassic World, Spectre, Star Wars, Avengers Age of Ultron

prepare presentations

Task 4
Independent film research - follow the Ill Manors marketing presentation and try as find as much as you can on production, marketing, technologies and the industry as well. Make sure you also look at how the film was received and who the audience was and find the reviews in rotten tomatoes and imdb,com as well as UK press articles. http://gbhsasexam.blogspot.co.uk/search/label/Independent%20Filmhttp://gbhsasexam.blogspot.co.uk/search/label/Independent%20Film

prepare a similar slideshare/emaze for one of the following:

- Selfish Giant

- My Brother the Devil

- Wild Bill

- 71

- The Riot Club

Task 5 
Like the Fox Searchlight slideshare on the blog, please do the same for the following companies. What films have they made in the last five years? Audiences and genres. Be aware of what they do/produce and the budgets if you can find them.
Film 4/Summit/Icon/Warp Films

Task 6
As well as HOME Manchester film listings have a look at this list.

http://www.denofgeek.com/movies/cinemas/32887/51-brilliant-independent-cinemas-in-the-uk

Choose ten cinemas (including five closest to Chelmsford) and have a look the listings.
Consider the following and type it up -

• What are the genres of the films?
• Who would be the typical audience member?
• How do they differ from a multiplex - Vue, Cineworld, Odeon etc how do they look, what do they sell, what makes it attractive? How do the prices differ.

Also have a look at the Cramphorn theatre and the Chelmsford film club. What films, when are they on and how much.